Foods

Quicklly, delivery service for Indian and South Asian foods and meals, coming to N.J.

Quicklly, which calls itself the nation’s largest and most comprehensive Indian and South Asian food marketplace, announced this week that it is expanding its footprint to the New York-New Jersey metropolitan area.

Founded in 2017, Quicklly views itself as the nation’s most comprehensive, one-stop marketplace, providing access to a range of Indian grocery ingredients, tiffins and fully prepared restaurant meals delivered to customer’s doors through its website and app.

The ordering process on quicklly.com allows customers to save time by removing the need for shopping trips that would have required multiple stops and taken most of the day. Quicklly customers can order groceries or meals online, schedule their most convenient delivery time and date, and easily manage payment with the click of a button.

In New Jersey, Quicklly officials said they will have a delivery range that includes Jersey City, Hoboken and Edison, as well as parts of Manhattan and Long Island in New York. Quicklly officials said they are confident they have the ability to make the offerings of New Jersey’s India Square more accessible to customers within a 20-plus-mile radius.

At launch, Quickkly has stores and restaurants ranging from Apna Bazar, DMART, Minar Halal Meat, Rajbhog, Bikanervala and more.

Quicklly’s co-founders, Keval Raj and Hanish, said the service is both for meals and ingredients to make meals at home.

“At our core, our mission is to leverage the power of our proprietary technology to give small and family-owned grocery and food businesses a simple and scalable way to offer their best to their customers,” they said in a joint statement.

“Through our fully-equipped digital storefronts, customer-friendly interface, extensive range for same-day delivery and significantly lower fee structure, we are now helping Indian and South Asian businesses across the country connect more seamlessly with their customers.”

The company, which just had a $1.27 million preseed funding round, is in expansion mode. Quicklly is currently on track to have more than 150 small businesses, including grocery stores and restaurants across the New York-New Jersey Metro Area, Greater Chicago and San Francisco Bay Area, enabled through its proprietary digital platform by the end of 2021.

The business has grown 2X-3X every year since its founding and saw its business quadruple in 2020.

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