Asia Pacific News

SAP Southeast Asia customer experience head takes Indochina reins

Atul Tuli (SAP)

Credit: SAP

Atul Tuli, SAP’s vice president and head of customer experience for Southeast Asia, has been named as the vendor’s new Indochina managing director. 

Verena Siow, who has been SAP’s Southeast Asia president and managing director since late last year, was previously the vendor’s managing director for the Indochina region.

In his new role, Tuli will lead and manage business growth and operations for SAP Indochina, the region including Thailand, Cambodia, Nepal and the Maldives, among other countries.  

“The Indochina region presents economic growth opportunities,” Tuli said. “In Thailand, the government launched the Thailand 4.0 initiative as part of their push into the digital economy and grow industries of the future.  

“We are also seeing an uptake of digital transformation in industries such as Telco, Public Sector, Utilities and Manufacturing. I am thrilled to help our customers and partners thrive and succeed in the digital economy,” he added.

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